Round, pink sunglasses with a straw hat in Paris

With thanks to Yav Yavanovitch who took this is at the Techno Parade in Paris. A seriously cool look.

Super makes 333 Chocolate sunglasses

Not real chocolate, that would not be good on a hot day. No, Super has teamed up with skateboard brand Chocolate to create these limited editions, in celebration of Chocolate's 15-year anniversary. A total of 333 are available, complete with high-quality Zeiss lenses.

Very unusual Porsche Design 5660 vintage sunglasses

These Porsche Design vintage shades are great/strange! With thanks to M sunglasses collection

Sneak preview: Vestal Vision launches sunglasses in Las Vegas next week

 Watch maker Vestal launches a sunglass range next week: Vestal Vision. Top to bottom: St Jane, Westerlies and Himalayas.

IC! Berlin gets naked and noticed at Berlin Fashion Week

I don't mean this to become a theme. Everybody knows that sex sells (Tom Ford Eyewear ads are testament to that).

Imagine my surprise yesterday morning as I settled down with a coffee and a copy of the Metro on a London train when I spotted a picture of a man, kneeling on a runway at Berlin fashion week, completely starkers except for some black tape around his eyes, wrists and body.

"Designer Ralph Ander [sic]... at Berlin Fashion Show..," read the caption. Hold on, I know someone called Ralph Anderl in Berlin, he of spectacle geniuses IC! Berlin, and this chap looks familiar, although the lack of clothes makes it harder to tell (I don't know him that well).

Then I remembered the guys at IC! were up to something... http://wehavenothing.com - a project combining fashion, art and charity - find out about wehavenothing here

And so the clever chaps at IC! Berlin manage to grab the world's attention ("Read the 76 other news articles" said Google News) for the hardest feats in fashion: Promoting glasses on the runway. Look out for Ralph lying down in the buff, oh, and for loads of great new designs...

Rolf wood glasses - beautiful spectacles complete with wooden hinge!!!

Wooden glasses have once, last year, carved their way on to Eye Wear Glasses before in the shape of Shoulda. And clever hinges get me as excited as a kid swinging on a gate, so imagine my delight upon discovering Rolf Spectacles.

Great, aren't they? Handmade, extremly lightweight.

Above is Taunus, below Eliott Salloon, both made of walnut.

Next a little detail showing the curve and the hinge - made of compressed wood and no screws. There's even a little stitch that holds the lenses in place - all extremely clever.

And finally here's Chris holding the Silmo D'Or for technological innovation (frames, not lenses) which Rolf Spectacles won for the Imperator last year - made of bog oak/maple. Company founder Roland Wolf: “We have researched and developed for over two years until we eventually came to the product we now have”.

Billionaire Boys Club Series 8 sunglases

Billionaire Boys Club has launched these terrific Series 8 sunglasses, available in tortoiseshell, red and red/silver. This is the best looking tortoiseshell effect I've seen in a while...

Tom Ford 2010 eyewear ad campaign - nude hairdressing

In September I posted about the nudity in Tom Ford eyewear campaign and here's a little more.

Not your average hairdresser.

While on the Tom Ford topic, does anyone know who  Colin Firth's glasses are by in Ford's film A Single Man?

*Update* More detail on this campaign and the 2010 Tom Ford sunglasses collection through here.

L.G.R for Antonio Marras - women's sunglasses for 2010

L.G.R is a new brand for me, and what I've seen so far is mighty impressive. Here LGR collaborates with Antonio Marras for in a 2010 women's collection inspired by Africa and the colours of the desert. The lens-frame contrast reminds me a little of my find in Antarctica a week or two back.

Handmade in Italy and like all LGR sunglasses, the lenses are made of anti-reflective, anti-scratch, tempered mineral glass (always a sign of quality) and the frames use a clever material called cellulose acetate which is a little like memory metals but for plastic (as demonstrated impressively in the clip below).

Luca Gnecchi Ruscone started the company in 2007. It has a great optical collection and are definitely one to watch. Much more including an optical collection on the LGR Sunglasses website

2010 Green Prada sunglasses ad campaign

These green sunglasses, featured in the 2010 Prada advertising campaign, are terrific. I don't know a model number, however - sorry. Will update when I do.

UPDATE: Here's the pink pair -  PR 19MS - available here...



Thanks to Paper Bag.